Contacting SalesSnacks

The learnings are suitable for sales professionals, independent entrepreneurs and freelancers. People who have little time, who want to learn sales quickly or want to gain specific knowledge without having to follow long training or courses. From the beginner, who wants to learn the sales profession, to the most experienced sales professional who wants to maintain his knowledge or further develop himself. Both in a B2B and BTC environment. The learnings are also extremely suitable for people with a short attention span.

Yes, there are several researchers and theories from psychology, education science and neuroscience that support the effectiveness of microlearning. We list the two main legal-scientific underpinnings. First, the “Law of the Forgetfulness Curve. (Ebbinghaus, 1885). Psychologist Herman Ebbinghaus discovered that people quickly forget information if they do not repeat it. Microlearning offers the opportunity to provide knowledge in small, recurring sessions, which helps prevent forgetting. Through microlearning, knowledge becomes frequently relevant and embedded in long-term memory.

And as a second source; the “Cognitive Load Theory” by John Sweller (1988). Too much information processed simultaneously leads to cognitive overload. Simply put: only a small amount of information fits into short-term memory. The moment this memory is full it blocks, so to speak. Time is needed to transfer the information to long-term memory, and only then does space become available in short-term memory again. Microlearning offers small, bite-sized learning units, reducing the load on working memory and making learning perceived as less stressful and, above all, fun.

Yes, these learning snacks are often used in combination with “blended learning” (combination of classroom with online learning). Microlearnings are a valuable complement to classroom training or, on the contrary, are used as preparation to let participants practice in advance, turning the training sessions into real practical sessions. It also works well as a refresher of previously learned material.

While microlearning is very effective, it can be difficult for complex topics that involve more context and detail. Some topics require more depth. Microlearning is then too fragmentary and does not provide the whole picture.

Yes and no. No, because we don’t follow the stages the sales process; from acquisition to deal closing and follow-up. SalesSnacks covers small bite-sized topics that you can apply throughout the sales process. And yes, because some parts consist of multiple learnings, which are then offered one after the other.

Every Monday you will receive the new learning snack. This gives you the opportunity to practice this topic throughout the week. Repeat this topic as often as you can. Repetition is the power of learning. Once you master this topic, you will be ready to focus on the next learning.

You pay for a one-year subscription. You will then receive SalesSnacks learning for 52 weeks. As soon as we receive payment, your subscription goes into effect. The SalesSnackcs subscription is renewed for one year at a time. The content is continuously updated and you will receive new, refreshing insights. The subscription has a 3-month cancellation period.

We are happy to answer all your questions! Contact us for all your questions about the SalesSnacks High Impact Microlearnings.